General Administration
BPM-101 University Name and Symbols
Revised October 5, 2012
UNIVERSITY NAME
These guidelines should be followed to determine the proper identification to be used when referring to the University of Missouri. The legal name of the University of Missouri is "The Curators of the University of Missouri", a public corporation as set forth in section 172.020 RSMo.
References the University of Missouri Statewide Multi-Campus and Administration
Initially Use: University of Missouri System
Thereafter Use:
- UM
- UM System
- university system
- University of Missouri (UM System officials only)
References to UM Campus in Columbia
Initially Use: University of Missouri-Columbia
Thereafter Use:
- MU
- Columbia campus
- Mizzou
- University of Missouri
References in Sports Releases
- University of Missouri Tigers
- Missouri Tigers
- Mizzou Tigers
- MU Tigers
References to UM Campus in Kansas City
Initially Use: University of Missouri-Kansas City
Thereafter Use:
- UMKC
- Kansas City campus
References in Sports Releases
- UMKC Kangaroos
References to UM Campus in Rolla
Initially Use: Missouri University of Science and Technology
Thereafter Use:
- Missouri S&T
- S&T
- Rolla campus
- MO S&T (computerized applications only, when space is limited)
- MST (computerized applications only, when space is limited)
References in Sports Releases
- Missouri S&T Miners
- S&T Miners
References to UM Campus in St. Louis
Initially Use: University of Missouri-St. Louis
Thereafter Use:
- UMSL
- St. Louis campus
References in Sports Releases
- UMSL Tritons
References to UM System Administration
Initially Use: University of Missouri System
Thereafter Use:
- UM
- University System
- UM System
University of Missouri System includes the Office of the President and staff, research not administered by campus, non-campus administrative units and support services for the entire System.
References to the Board of Curators
Official Name: The University of Missouri Board of Curators
Thereafter Use:
- Board of Curators
- Board
- Curators
Terms Not to be Used
- MU as a reference to the University System or any of its campuses except the campus in Columbia
- University Wide (UW)
- UMca
- UMC
- Missouri University of Science & Technology (the ampersand is not aceptable in the formal name)
- MS&T
- MST (exception of lowercase mst is in Web and e-mail addresses or uppercase for computer applications only when space is limited, as indicated above)
- MOST
- M S&T
- MUST
Use of University Name in Advertising
Collected Rules and Regulations 170.040 - Commercial/Promotional Use of University
"The University shall not be used for commercial or promotional advertising purposes, nor will the name of the University be identified in any way with the aims, policies, programs, products, or opinions of any organization or its members; but an exception may be made by the President of the University. When an exception is made, the conditions for using the name will be prescribed."
UNIVERSITY SEAL AND SYMBOLS
Standards governing the use of the University of Missouri seal are detailed on the UM Strategic Communication's website "UM Seal Guidelines and History".